MOTORING FOR THE MASSES
The age when the motor car began to change everyday British life.
At the beginning of the 1920s, motoring remained an expensive pursuit. Cars were often associated with wealth, while many people relied on trains, bicycles and public transport.
The arrival of smaller, more affordable vehicles began changing that. Introduced in 1922, the Austin Seven was designed to provide practical personal transport at a more accessible price.
With its compact dimensions, straightforward engineering and relatively economical running costs, the Seven helped introduce a new generation of motorists to the freedom of the open road.
The Austin Seven's influence extended beyond Britain. It was manufactured under licence abroad, including in Germany, where the Dixi version became associated with BMW's earliest car production.